Search Engine Optimization (SEO)
Multitainment In The UK, August 2013 [CHART]
Media stacking is more common than media meshing, with 49% of UK adults engaging in the former on a weekly basis, compared to 25% for the latter.
Read MoreTop Retail Website Load Times, July 2013 [CHART]
The median load time for home pages of the top 500 US retail websites continues to slow down, climbing to 7.72 seconds during the Summer from 7.65 seconds in the Spring of this year, and far above the ideal load time of less than 3 seconds.
Read MoreCoupon Users By Source & Age, July 2013 [CHART]
Younger coupon users are more likely than their older counterparts to obtain coupons through social and mobile channels.
Read MoreAverage Share Of Retail Website Referral Traffic From Social, February-April 2013 [CHART]
Among all traffic sources, search engines dominated, leading 35.5% of traffic to retailers, followed by direct web browsing (33.9%), referrals (18.4%) and email (8.7%).
Read MoreTime Spent Conducting Pet Research Per Week By Dog/Cat Owners, May 2012 [CHART]
Nearly one-third of US dog and cat owners spent 30 minutes or more each week researching topics about their pets’ nutrition and well-being.
Read MoreLikelihood Of Mobile Gas & Convenience Store Searchers To Decide, July 2013 [CHART]
Smart phone and tablet users who search for gas and convenience store information tend to be ready to act on what they find.
Read MoreMost Effective vs Most Difficult B2B SEO Tactics, June 2013 [TABLE]
B2Bs’ ratings of most effective SEO tactics were similar to B2Cs’, as updating website content was No. 1 and original content came in just above keyword management.
Read MoreMost Effective & Most Difficult B2C SEO Tactics, June 2013 [TABLE]
Updating website content came out on top as the most important SEO undertaking, cited by 50% of marketers.
Read MoreMobile Share Of Search Engine Traffic, Q2 2012 – Q2 2013 [CHART]
Smart phones and tablets combined accounted for 26% of organic search traffic in Q2, up from 15% a year earlier.
Read MoreIntegration Of Social Media & SEO, July 2013 [CHART]
Marketers who rate the ability of their companies’ SEO strategy to achieve important objectives as very successful show some different priorities than those who deem their strategies to not be successful.
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