Search Engine Optimization (SEO)
American Moms' Smart Phone Activities, August 2013 [TABLE]
Mothers’ phones are always at hand while shopping in stores, watching TV, in the car, in bed and in the kitchen.
Read MoreMost Important Tactics For Optimizing Search Advertising, July 2013 [TABLE]
For paid search, marketers ranked the landing page as critical for optimization, cited by more than half of agency respondents and nearly half of client-side marketers.
Read MoreBrand Discovery Among Social Media Brand Fans, September 2013 [CHART]
Among social networkers who engage with brands on social media, 41% say they typically discover or find out about new products, brands or services by seeing ads on social networks.
Read MoreTop Content Marketing Channels, August 2013 [CHART]
The company website remains the most important channel for content, with 88% of marketers citing it.
Read MoreMobile Behavior Absent A Call Button In Search Results, September 2013 [CHART]
7 in 10 smart phone users in the US claim to have used click-to-call to connect with a business directly from the search engine results page.
Read MoreTop Content Marketing Channels, September 2013 [CHART]
Content distribution vehicles such as company websites and email campaigns are seen as the most essential for content marketing, rated as either extremely important or important by 88% and 73% of survey respondents, respectively.
Read MoreBreaking Bad's Story Sync, Auto-Refreshes & Colin Kaepernick's Favorite Tweets – Beyond Social Media Show [VIDEO]
Topics on episode 18 of the Beyond Social Media Show: Breaking Bad’s story sync; Century 21’s Breaking Bad Craigslist ad; Colin Kaepernick’s favorite tweets & social television.
Read MoreB2B Marketing Tactics, 2012 & 2013 [TABLE]
Websites were the most uniformly employed technique, used by 85% of those polled.
Read MoreShare Of eCommerce Site Visits By Source, Q2 2012 – Q2 2013 [CHART]
About one-third of the sampled e-commerce site visits in Q2 came from search, compared to roughly 2.4% from email and just 1.1% from social media.
Read MoreTop In-House Marketing Agency Services, May 2013 [CHART]
Magazine advertising, social media, online display advertising and search engine marketing were the services most commonly handled by an in-house agency.
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