Search Engine Optimization (SEO)
Search Traffic vs. Social Referrals, November 2012 – November 2013 [CHART]
While search remains a far bigger traffic driver than social media for publishers, the gap is closing.
Read MoreGoogle’s Top Search Trends of 2013 [TABLE]
The top search trends were a mix of tragedies, technology, and yes, a video sensation that spawned countless imitations.
Read MoreAverage Number Of Friends/Followers Women Have On Social Networks, August 2013 [CHART]
Women had an average of 250 connections on Facebook, vs. 163 on Twitter and just 89 on Instagram.
Read MoreTop 10 Smart Phone Apps Of 2013 [CHART]
Facebook and Google are dominant among smart phone apps, accounting for 7 of the top 10.
Read MoreShare Of eCommerce Site Visits By Traffic Source, Q3 2012-Q3 2013 [CHART]
Email is accounting for a shrinking share of e-commerce site visits, according to the latest quarterly report from Monetate.
Read MoreHow Companies Integrate On- & Off-Line Customer Experiences, April 2013 [TABLE]
Retailers are lagging in bridging online and offline customer experiences.
Read MoreB2B Tech Buyers' Actions Prompted by Tech-Related Video, 2012 [CHART]
Digital video, long an amusement for consumers, is nudging its way into the business-to-business (B2B) marketing mainstream.
Read MoreUse Of Site Search Data To Inform Marketing Programs, November 2013 [CHART]
Almost 6 in 10 e-commerce executives from around the world say that they don’t use site search data such as keyword reports and most popular items to enhance their other marketing programs.
Read MoreHealth-Related Online Activities Of American Mothers, September 2013 [CHART]
The most popular health-related online activity was looking up symptoms, which 76% of mothers engaged in.
Read MoreSMBs & Digital Marketing, November 2013 [TABLE]
About one-third of SMBs report spending less than one-third of their marketing budgets on internet or mobile marketing, while about 1 in 8 allocate more than 90% to digital.
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