Search Engine Marketing Archives - Page 89 of 124

Keyword Research How To [INFOGRAPHIC]

Promodo created this infographic to illustrate how to conduct keyword research.

Reasons Marketers Use Select Social Media Channels [TABLE]

Images, videos and infographics were used by 38.2%, 35.9% and 25.7% of respondents, respectively, and additional data suggested these visual assets were of greatest importance to content marketing programs.

Types Of Inbound Marketing Content, 2012 [CHART]

SEOmoz found over two-thirds of online marketers worldwide generated short-form content assets such as blog posts, social media updates, articles and guides.

Frequency Of Inbound Marketing Tool Use, 2012 [CHART]

SEO was the most time-consuming—and most used—inbound marketing tactic for online marketers worldwide: 23.9% spent more than half their time on SEO.

Below Average Costs Per Lead By Channel [CHART]

Businesses consistently ranked inbound marketing channels such as blogs and social media as having costs lower than other outbound channels.

Content Optimization Beyond Search [INFOGRAPHIC]

This infographic by InboundWriter illustrates the importance of content optimization beyond the search engine.

Trust In Advertising By Type, April 2012 [CHART]

One reason for TV’s influence on product purchases could be the trust that consumers place in these ads.

Most Effective Form Of Advertising For Reaching College Students, August 2021 [CHART]

Despite the popularity of digital technology and media among college students, a leading 42% named TV ads the most effective form of advertising.

Top 10 Syndicated Ad Networks By Reach [CHART]

ShareThis ranked as the top syndicated ad focus entity in August with a reach of 87% of Americans online (representing 191.6 million unique visitors).

Value Of North American SEM Industry, 2004-2013 [CHART]

The North American search engine marketing (SEM) industry will reach a value of nearly $23B by the end of 2012, an increase of almost 19% from $19.3B in 2011.