Search Engine Marketing
Most Influential Ad Platforms For Automotive Purchase Decisions, March 2012 [CHART]
55% of respondents’ digital ad spending went to paid search engine marketing (SEM).
Read MoreMobile Search Behavior, April 2013 [TABLE]
40% of mobile searches are conducted while users are watching TV.
Read MorePreferred Social Logins, Q1 2013 [CHART]
Facebook was once again the leading option in Q1 2013 for social logins.
Read MoreContent Marketing Objectives For US B2B Marketers, 2011 & 2012 [CHART]
Engagement was the most frequently cited objective of content marketing among US B2B marketers.
Read MoreLocal Mobile Ad Spending By Format, 2012-2017 [CHART]
Search dominates mobile local ad spend to the tune of 58% share of revenues ($704 million of $1.22 billion in 2012).
Read MoreChannel ROI Ratings, April 2013 [CHART]
75% of global marketers (primarily from the UK) rate SEO as “excellent” (32%) or “good” (43%) in terms of return on investment.
Read MoreUS Mobile Search Ad Revenues, 2011-2015 [CHART]
Google is by far the largest player with 93.3% of US net mobile search ad dollars going to the company last year.
Read MoreMobile Search Behavior By Daypart [INFOGRAPHIC]
77 percent of mobile searches taking place during the study period took place at home or at work.
Read MoreB2B Marketing Budgets [INFOGRAPHIC]
This infographic by Ambassador illustrates how B2B marketers are spending in 2013.
Read MoreSearch Engine Optimization Panel [TRANSCRIPT]
The social transcript for the Java Meetup 612 panel discussion on search engine optimization held at the Urban Bean Coffee shop in Minneapolis on April 4, 2013.
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