Search Engine Marketing
Marketing Benefits Of YouTube [INFOGRAPHIC]
This infographic from BrandOmni illustrates the many benefits of using YouTube for marketing.
Read MoreBest SMB Customer Acquisition Channels, January 2015 [CHART]
28% of small- and medium-sized businesses said word of mouth was their most effective, up from 26% the previous year.
Read MoreIncreased Mobile Activities Due To 4G Adoption, July 2014 [CHART]
When a July 2014 Deloitte study asked subscribers in the US about which activities they conducted more frequently via their mobile networks since signing up for 4G, 33% said they watched more video.
Read MorePersonalization's Effect On ROI, December 2014 [CHART]
Almost 6 in 10 company marketers agree that the ability to personalize content is fundamental to their online strategy.
Read MoreInfluence Of Personalization On Channel Conversion Rates, November 2014 [CHART]
32% of global company marketers say they have experienced a major lift in search engine marketing conversion rates since implementing personalization.
Read MoreDaily Smart Phone Activities By Mobile Moms, July 2014 [CHART]
About six in 10 mothers describing the device as ‘like my backup brain.’
Read MoreMost Useful Marketing Technologies, November 2014 [CHART]
CRM software won out by 6 percentage points.
Read MoreTop Trending Searches At Google For 2014 [TABLE]
The death in August of Robin Williams made the actor the top trending search term of 2014 both in the US and globally.
Read MoreHow People Discover Information Online, December 2014 [CHART]
Organic search remains the leading method by which US adults find online information and websites.
Read MoreHow People Plan To Use Smart Phones For Holiday Shopping, October 2014 [CHART]
Only 14% of US smartphone owners said they planned to make a purchase on such devices this holiday season.
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