Search Engine Marketing
SMBs’ Planned Online Marketing Services Purchases, June 2015 [CHART]
More than 7 in 10 US SMBs are buying some type of digital services today.
Read MoreHow Tweets Rank In Google Searches
What factors is the search engine considering for showing tweets in Google desktop search and for what types of searches will you see tweets?
Read MoreStraight Outta Meme
Straight Outta Compton provides a perfect case study in understanding online behavior and harnessing that behavior to build awareness.
Read MorePrevalence Of Ad Blocking By Website Category, Q2 2015 [CHART]
Globally, the number of internet users who use ad blocking software grew by 41% year-over-year in Q2 and reached 198 million in June,
Read MoreSearch Ranking Factor Trends, August 2015 [CHART]
The impact of relevant content continues to grow, while the number of links to a given page remains influential though potentially decreasing in value.
Read MoreEffectiveness & Difficulty Of 8 SEO Tactics, June 2015 [CHART]
Relevant content creation is by far the most effective SEO tactic.
Read MoreWhere People Find Mobile Videos, June 2015 [CHART]
Smartphone video viewers across the world are most likely to typically find the videos they watch on YouTube (62%), with social media platforms (33%) also a significant discovery source.
Read MoreHow Do Google AdWords Work? [INFOGRAPHIC]
This infographic by Pulp Media explains how Google AdWords advertising works.
Read MoreTop 10 Marketing Channels That Prompt Phone Calls, May 2015 [CHART]
Mobile-only media such as mobile search and display are the source of a majority of phone calls to businesses.
Read MoreGoogle AdWords 101 [INFOGRAPHIC]
This infographic explains Google’s AdWords Quality Score, Ad Rank and how Google calculates cost-per-click.
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