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Search Engine Marketing

Top Amazon Search Engine Ranking Factors [CHART]

While no single factor has a very strong correlation with search rankings, Amazon’s sales rank has the highest correlation with search success on the platform.

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Top New App Discovery Methods [CHART]

App store search accounts for more than 67% of actual new app discovery.

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How People Discover Small Businesses [CHART]

More than one-third of US internet users said they first find out about small businesses when researching online.

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Managing Your Online Reputation [INFOGRAPHIC]

This infographic from KBSD illustrates how to manage your online reputation with facts, stats and tips.

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Keyword Research [INFOGRAPHIC]

This infographic illustrates the complex practice that is keyword research and search engine optimization.

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Google AdWords Benchmark Metrics By Industry [CHART]

The median click-through rate (CTR) in AdWords across industries is 1.91% on the search network.

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Budget Allocations For Medical Marketing [CHART]

Professionals meetings and conferences occupy the largest share (13.7%) of medical marketing budgets.

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Perfect Social Media Posts [INFOGRAPHIC]

This infographic from Quick Sprout illustrates some of the elements that go into creating create posts for YouTube, Facebook, Twitter, Pinterest, and Google+.

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US Political Ad Spending By Format, 2008-2016 [TABLE]

While TV is still the dominant destination for political ad spend, spending on digital channels, is increasing the fastest year over year.

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How People Research Political Candidates [CHART]

TV news and TV debates are still the primary ways in which US internet users research and learn about political candidates prior to elections.

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