Reputation Management
Managing Your Online Reputation [INFOGRAPHIC]
This infographic from KBSD illustrates how to manage your online reputation with facts, stats and tips.
Read MoreTop Purposes Of Employee Advocacy Programs [CHART]
Employee advocacy is one of the fastest growing social business programs, per a report from the Altimeter Group.
Read MoreTop Scenarios That Damage Corporate Reputations [CHART]
More than one-third (37%) of US adults have decided not to do business with a company because of something they learned about how the company conducts itself.
Read MoreEffect Of Consumer Trust In Businesses [CHART]
Almost 6 in 10 online consumers worldwide have recommended companies that they trust in the past 12 months.
Read More5 Public Relations Case Studies [INFOGRAPHIC]
The following infographic from George Washington University’s Master’s in Strategic Public Relations Program illustrates five public relations case studies in which organizations successfully addressed a delicate communications problem.
Read MoreSMBs’ Planned Online Marketing Services Purchases, June 2015 [CHART]
More than 7 in 10 US SMBs are buying some type of digital services today.
Read MoreThe Cost Of Social Customer Service [INFOGRAPHIC]
This infographic illustrates the costs of neglecting social customer service.
Read MoreInfluence Of Corporate Reputation On Opinion Elites, March 2015 [CHART]
Almost 7 in 10 ‘opinion elites’ in the 16 countries tracked said that more so than in the past.
Read MoreAsk SeaWorld Twitter Campaign
The #AskSeaWorld Twitter campaign may have been a fishing expedition for comments SeaWorld can use to combat the damage done by the Blackfish documentary.
Read MorePlanned Increased Spending On Marketing Technologies In 2015 [TABLE]
Nearly eight in 10 client-side marketers said they would increase digital marketing technology spending in 2015, vs. 70% in 2014.
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