Podcasts
Beyond Social Media: Old Spice Saves The World [PODCAST]
This week’s highlights include Old Spice Saves the World: The Perils of Owned Media; Corporate Social Media Cluelessness; the real key to customer satisfaction.
Read MoreBeyond Social Media: Oprah's Ill-Advised Surface Tweet & Facebook's Bait & Switch [PODCAST]
This week’s highlights include Oprah’s ill-advised Surface love from her iPad, Facebook’s advertising bait & switch and Ben & Jerry’s Instagram campaign.
Read MoreBeyond Social Media: The Big Data Election & Of Generals & Emails [PODCAST]
This week’s highlights include the Obama campaign’s use of Big Data, the emails of General John Allen, and the Wildfire app.
Read MoreBeyond Social Media: Social Democracy & Newspaper Paywalls [PODCAST]
This week’s highlights of social use during the election, the corporate reputation list, and newspaper paywalls.
Read MoreBeyond Social Media: Hurricane Sandy, Social Command Centers & Halloween Costumes For Pets [PODCAST]
Live reports from Manhattan in the immediate aftermath of Hurricane Sandy; American Apparel’s WTF moment; Trump’s major malfunction; and social media command centers.
Read MoreBeyond Social Media: Debate Humor #Fail? Can Sasquatch Sell? & Target Falling For You [PODCAST]
Is hijacking the debate with humor smart? Does Google’s PR blunder affect stock price? Lessons from a dumb Pizza Hut stunt. Target’s Falling For You campaign.
Read MoreBeyond Social Media: Hospitality Trust & Papa Murphy's Praise [PODCAST]
The system for verifying the accuracy of travel comments on Trip Advisor undermines all of social commerce, will it limit its growth? Social Done Right – Papa Murphy’s community & company rally around their Little Monster photo contest.
Read MoreBeyond Social Media: Twitter Trips, Caribou Coffee, & Are You Happy, Really?
Beyond Social Media Oct 9 – KitchenAid & MLB #fail on Twitter. How could it happen? Who’s doing social right? Do you know if you’re happy? We’ll tell you how to tell. Plus: Shiny new objects.
Read MorePodcast Listeners In 2012
The Podcast Consumer 2012 is the seventh study of audio and video podcast consumption in America from Edison Research and Arbitron.
Read MoreHatsune Miku & The Phenomenon Of Virtual Spokespeople [PODCAST]
This Daily Numbers podcast explores the phenomenon of virtual spokespeople generally, and Japanese virtual pop star Hatsune Miku specifically.
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