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Photo Marketing

Social Traffic Referral Trends, October 2012-March 2014 [CHART]

Referral traffic from Facebook is rapidly increasing, to the extent that as of March, the social network referred more than one-fifth (21.3%) of traffic to the average website.

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Mobile Behavior Of UK Tablet Owners By Demographic, November 2013 [TABLE]

Of the 20 million mobile gamers in the UK, almost half were female.

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Most-Shared Facebook Post Content Types, March 2014 [CHART]

Because of their overwhelming Facebook presence, photos shared on the social network were the most popular by far.

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Photos The Most Popular Content Type Posted On Facebook Pages, January 2014 [CHART]

Links ranked the second most popular content type posted to Facebook Pages, with 30% of posts.

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Primary Type Of Content Posted By Facebook Pages, March 2014 [CHART]

Photos were the most common content posted by Facebook pages, accounting for 75% of posts worldwide.

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Italian Mobile Social Media Activities, November 2013 [CHART]

eMarketer estimates that 41.8% of the Italian population will have a smartphone in 2014—well below the regional average of 47.0%—and a similar gap will persist through 2017.

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Social Media Traffic Referrals [CHART]

Pinterest is way more important than Twitter or Reddit for referral traffic.

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Brands’ Most Engaging & Popular Facebook Post Types, April 2014 [CHART]

Three-quarters of the more than 1 million brand posts monitored by Socialbakers between February 24 and March 24 were photos, with links (10%), status posts (6%) and videos (4%) less common.

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American Teens’ Most Important Social Network, April 2014 [VIDEO]

Facebook has plummeted from being the most important social network for 42% of teens in the Fall 2012 survey to just 23% in this latest edition.

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Mobile App Store Market Share By Category, February 2014 [TABLE]

Games claimed 41.2% of all Google Play device installs, compared with 7.6% for second-place communication.

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