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US Millennials’ Interest In Mobile Health Care Services, November 2014 [CHART]

Some 48% of American adults would be extremely (25%) or very (23%) interested in being able to check their blood pressure on a smartphone or tablet were this available to them

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Americans' Use Of Communication Devices By Age Group, November 2014 [CHART]

Americans under the age of 50 said that texting was the form of communication they most frequently used.

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Aspects Of Mobile Ads That Appeal To Mothers, November 2014 [CHART]

Coupons are by far the most appealing feature in a mobile ad, cited by 72% of expectant women and mothers with children up to 8 years old.

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Average Time Per Day Americans Spend On Select Social Networks, November 2014 [TABLE]

Facebook is the top social network when it comes to daily time spent, with individuals averaging 42 minutes a day on the site.

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Americans's Favorite Social Networks, November 2014 [CHART]

Facebook’s share of monthly users is double that of LinkedIn, the social network with the second-highest audience penetration.

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Instagram Users By Age, September 2014 [CHART]

1 in 5 internet users around the world aged 16-64 have an Instagram account as of Q2 2014

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Global Video Ad Shares By Social Channel, November 2014 [CHART]

59.4% of video ad shares occur on Facebook, with that figure slightly higher for the US.

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Top 13 Ways Mobile Moms Shop For Over-The-Counter Medications, July 2014 [CHART]

Nearly two-thirds of mobile moms have researched over-the-counter medications online via smartphone.

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Live Primetime Social TV Activities, February 2014 [TABLE]

78% of US internet users accessed second screens during shows, compared with 71% who did so during ads.

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Millennials' Top Social Sharing Channels, April-July 2014 [CHART]

Facebook leads among Millennials (18-34) and the general population, representing 55% of content shared to social channels by the former and 70% by the latter.

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