Online Ratings
Pre-Store Visit Mobile Activities Of Online Holiday Shoppers, 2011 & 2012 [CHART]
About four in 10, said they would use smart phones to search for sales and other specials before entering a store.
Read MoreHotel-Related Mobile Activities Of Travelers, February 2012 [CHART]
US travelers were often using their smart phones for mobile hotel-related searches such as finding things to do nearby or places to eat near their hotel.
Read MoreLeading Influences Of Decision To Purchase New Food/Beverage Brand [CHART]
Food and beverage is one of the few purchase categories that requires daily decision-making, and purveyors of consumer packaged goods (CPG) have long been there to provide answers.
Read MoreSMBs' Social Media Channels, March 2012 [CHART]
When it comes to the specific social channels SMBs are using, Facebook, not surprisingly, tops the list, with 26% of small businesses and 38% of medium-sized businesses saying they used a company Facebook page.
Read MoreMost Used Social Media Sites For Marketing [TABLE]
Roughly half (48.9%) of marketers used YouTube, and 20.6% were on Pinterest, compared to the 82.7% on Twitter and 87.7% on Facebook.
Read MoreSocial Media Platforms By Level Of Risk [TABLE]
Only the global economic environment, government spending & budgets and regulatory changes were ranked risker than social media.
Read MoreMobile Activities [CHART]
Smart phone owners are more likely than tablet owners to access local information (88% vs. 75%) and find local services (74% vs. 55%) on their devices.
Read More20% Of Companies Completely Unprepared For Social Media Criticism [CHART]
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Of companies that have been subject to social media criticism, fully 72% rated their preparedness as average or below, with 20% being completely unprepared.
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