Online Behavior Archives - Page 67 of 499

Online Customer Reviews' Effect On Local Businesses, 2010-2015 [CHART]

Positive online customer reviews appear to be having a bigger effect than in the past.

Creating Shareable Content [INFOGRAPHIC]

This infographic from Insights In Marketing illustrates 7 steps for creating trustworthy, shareable content.

B2B Decision-Makers' Most-Trusted Sources Of Information For Purchases, March 2015 [CHART]

B2B decision-makers are clear on who they trust, and who influences them, when thinking about what to buy for their firms.

US National vs State/Local Political Ad Spending By Media, 2015-2016 [TABLE]

Broadcast TV will boast the lion’s share of ad dollars, at nearly 52%, and the majority of those dollars will be spent on national campaigns.

US Online Political Ad Spending, 2008-2020 [CHART]

US digital political ad spending will leap almost 9,000% to pass $1 billion next year—nearly seven times more than $159.2 million in 2012, the last presidential election year.

Most Important B2B Marketing Tactics, September 2015 [CHART]

Email remains the tactic most critical to B2B marketing programs, but may soon cede that position to lead nurturing and content marketing.

Share Of Video Viewing Time By Device & Content Length, Q2 2015 [CHART]

Online video viewers using mobile phones spent two-thirds of their viewing time in Q2 with content less than 10 minutes in length.

Types Of Sales Emails Executives Respond To, September 2015 [CHART]

More than 6 in 10 executives and enterprise companies (more than $1 billion in annual revenues) say they receive personalized sales outreach from vendors at least often.

US eCommerce Metrics By Device, Q2 2015 [CHART]

Average order value for visitors referred by social networks grew each quarter during the previous year, but still lagged direct, email and search.