Super Bowl Searches

Super Bowl related searches provide a fascinating insight into search behavior in the wake of a perhaps singularly unique massive cultural touchstone event.

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Ecommerce Web Site Design

Looks do matter. A new survey reconfirms the importance of professional web site design in engendering trust among site visitors, especially with regard to ecommerce web site design.

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Viral Marketing

The vast majority of adult Americans share content with others by email. That’s good news for viral marketers.

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Branding Online

Branding online encompasses many things, not the least of which is how the listing for your web site APPEARS on a search engine’s results page after a user has performed their search.

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