Online Behavior
Post-Product Scanning Or Texting Behavior, August 2012 [CHART]
Of smart phone users who had scanned product information or texted for it, 48% reported that the practice made them feel better about their purchase.
Read MorePost-Store Acts Of US Showroomers Vs. Mobile Phone Owners, August 2012 [CHART]
About three in 10 showrooming customers later made a purchase from the website of the store they had visited, while one-quarter bought the item they sought from a competitor.
Read MoreWhat Social Media Users Want & Don't Want From Brands [COMIC]
A funny comic from PostRocket about what consumers want and do not want from brands on social media.
Read MoreBrand Engagement With Pinterest & Facebook [CHART]
55% of Pinterest users have engaged with retailers and brands via Pinterest, compared to the 48% of Facebook users that engage retailers or brands on Facebook.
Read MoreReasons For Using Pinterest & Facebook [CHART]
69% of consumers who visit Pinterest have found an item they’ve purchased or wanted to purchase as compared to only 40% of online consumers who visit Facebook.
Read MoreNorth American Air Travelers Who Checked In, 2011 vs. 2012 [CHART]
As of June 2012, nearly half of all check-ins for North American airlines were conducted either online or through a mobile device.
Read MoreSpending Habits Of College Students [INFOGRAPHIC]
This infographic by Nationwide bank details college students’ spending habits.
Read MoreChinese mCommerce, Q2 2011-Q2 2012 [CHART]
The gross merchandise value for mcommerce in China was RMB11.64 billion ($1.8 billion) in Q2 2012, a staggering 488% year-over-year increase.
Read MoreFeatures Expected Of A Luxury Brand Mobile App, Q1 2012 [CHART]
Loyalty programs (46%) and early access to sales (45%) were the leading features affluent consumers anticipated a luxury brand mobile app would provide.
Read MoreMarketing With Instagram [INFOGRAPHIC]
This infographic by Marketo serves as a guide for marketing with Instagram.
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