Online Behavior
Time Spent With Major Media, 2009-2012 [CHART]
This year, the amount of time US consumers spent using mobile devices will grow 51.9% to an average 82 minutes per day, up from just 34 minutes in 2010.
Read MoreLeading Holiday Shopping Channels, 2011 & 2012 [CHART]
Those intending to make a holiday purchase on the internet climbed to 33% in 2012, up from 25% in 2011, while the percentage of people planning to buy in-store also climbed by two percentage points, to 19%.
Read MorePre-Store Visit Mobile Activities Of Online Holiday Shoppers, 2011 & 2012 [CHART]
About four in 10, said they would use smart phones to search for sales and other specials before entering a store.
Read MoreMobile Gift Buying During The Holidays, 2011 & 2012 [CHART]
eCommerce will continue to siphon business away from traditional brick-and-mortar retailers, with mobile playing a growing role in that evolution.
Read MoreTop Benefits Of Set Email Delivery Times, September 2012 [CHART]
Being able to ensure emails arrived during a specific time window increased engagement.
Read MoreSmart Phone Market Share By OS, September 2012 [CHART]
Android owners accounting for 55% of the market, and iPhone owners about 31%.
Read MoreBeyond Social Media: The Big Data Election & Of Generals & Emails [PODCAST]
This week’s highlights include the Obama campaign’s use of Big Data, the emails of General John Allen, and the Wildfire app.
Read MoreSmart Phone Purchase Plans, September 2012 [CHART]
73% of US consumers who planned to buy a smart phone in the next six months already owned a smartphone.
Read MoreMeals & Mobile Email Metrics, October 2012 [CHART]
Mobile email opens are on the rise, and it seems that there are distinct times of the day that are most effective for reaching mobile users by email.
Read MoreAmerican Tablet Users & Penetration, 2010-2015 [TABLE]
By the end of 2012, eMarketer estimates the number of US tablet users will reach nearly 70 million, up from 34 million in 2011.
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