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Online Behavior

Importance Of In-Car Data Access By Age, June 2012 [CHART]

There was a strong divide between respondents ages 18 to 39, 55% of whom thought having data access in a car was important, compared with 29% of those ages 40 to 69.

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Driving & Smart Phone Use, June 2012 [CHART]

Almost nine out of 10 of those using a smartphone while driving said they made or answered calls.

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Flickr Eyetracking [HEATMAP]

This EyeTrackShop heatmap illustrates where people focus their attention to Flickr profile pages.

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Where Smart Phone Owners Access The Internet, Q3 2012 [CHART]

A Q3 2012 study from Forrester found that three-quarters of smartphone internet users went online via their phone while in the car.

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American Smart Phone Mobile Coupon Users, 2010-2014 [CHART]

eMarketer estimates the number of smart phone coupon users last year rose by 66%, following a growth rate of more than 100% in both 2010 and 2011.

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American Mobile Coupon Users, 2010-2014 [CHART]

The number of US mobile coupon users will rise from 12.3 million in 2010 to 53.2 million in 2014, driven by the rapid adoption of smart phones.

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LinkedIn Eyetracking Attention Order [HEATMAP]

This EyeTrackShop heatmap illustrates the order of where people focus their attention to LinkedIn profile pages.

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American eCoupon Users, 2010-2014 [CHART]

eMarketer estimates that 92.5 million people in the US redeemed a digital coupon in 2012. By 2014, US adult digital coupon users will surpass 100 million.

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Super Bowl Allegiance: 49ers vs. Ravens Fans By US County [MAP]

This map illustrates where those football fan allegiances on Facebook lie during the Super Bowl by US county.

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NFL Fan Allegiance During The Playoffs [MAP]

This map illustrates where those NFL fans’ team allegiances lie during the playoff season by US county.

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