Online Behavior
Minneapolis/St. Paul Experience 5th-Biggest Rise In Telecommuting Nationwide
The Twin Cities has experienced the fifth-biggest rise among metro areas nationwide in the number of workers based at least partly at home.
Read MoreTwitter Sentiment vs Public Opinion, March 2013 [TABLE]
The Twitter conversation does not tend to be exclusively more liberal or conservative than general public opinion, but it does seem to be quite negative at points.
Read MorePromoted Tweet Campaign Results, March 2013 [TABLE]
Users exposed to a Promoted Tweet impression had an average 22% higher message association than those not exposed to Promoted Tweets.
Read MoreConversion Rates For American Visitors To Travel Websites By Category, January 2011 – March 2012 [CHART]
The monthly average for conversions via cruise sites was less than 1% between January 2011 and March 2012.
Read MoreSources That Influence Vacation Choice For US Cruise vs. Non-Cruise Travelers, April 2011 [TABLE]
While many cruisers turn to travel agents to book, only 11% considered agent recommendations as a purchase influence.
Read MoreChannels Through Which American Travelers Book Their Trips By Segment, June 2012 [TABLE]
34% of cruise bookings were made through travel agents in the 12-month span ending June 2012.
Read MoreChanges That Have Most Influenced B2B Marketing, March 2013 [CHART]
Today’s marketer has moved from outbound, advertising and intuition-based marketing to a new inbound model that emphasizes digital channels, multiple touchpoints, and data analytics,
Read MoreAffluents' Multi-Screen Behavior, March 2013 [TABLE]
51% of affluents have engaged with social media about a TV program while watching that program.
Read MoreeCommerce vs. Bricks & Mortar Customer Satisfaction, 2000-2012 [CHART]
Customer satisfaction with e-commerce sites improved in 2012, outpacing satisfaction ratings with traditional retail stores for the 11th consecutive year.
Read MoreMobile Internet Use By Device Type, 2011-2013 [CHART]
Tablets accounted for just 7% of traffic on the Jumptap network in 2011, half the share accounted for by feature phones.
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