Online Behavior Archives - Page 319 of 499

Mobile Share Of Online Video Starts, Q4 2011 vs Q4 2012 [CHART]

Smart phones and tablets accounted for a combined 10.4% of video starts, more than triple their 3.1% share from just a year earlier.

Post-Search Communication Methods Used By US Hispanics Moms, June 2012 [TABLE]

Hispanics are also more likely than the general population to use social media to query their social networks about products and retailers.

American Social Media Users By Race/Ethnicity, 2012-2017 [TABLE]

In 2012, 68.9% of Hispanics were using social networks, compared with 66.2% of the total US population.

Time Spent Online By Activity, 2011 & 2012 [TABLE]

On the desktop internet, activity was much more heavily weighted toward social networking, which accounted for 27% of time spent online.

Time Spent On Mobile Device Online By Activity, Q1 2013 [TABLE]

US mobile internet users spent the greatest percentage of their mobile web time using email, a 23% share of time spent vs. only 5% of time spent on desktop.

Devices Used To Go Online, July 2011-January 2013 [CHART]

On average, 43.5% of participants accessed the internet via a mobile phone each week during the period ending in January 2013, an 8-percentage-point increase over the period ending in July 2012.

American Retail eCommerce Sales CAGR By Category, 2012-2017 [CHART]

A mix of larger and smaller online product categories will post the highest CAGRs from 2012 to 2017.

American Retail eCommerce Sales By Product Category, 2011-2016 [TABLE]

Computer and consumer electronics, as well as apparel and accessories, account for the bulk of US retail eCommerce sales.

American eCommerce Sales, 2011-2017 [CHART]

In 2013, eMarketer estimates US retail ecommerce sales will total $259 billion, a 14.8% annual increase over 2012’s $225.5 billion.

American Mobile Buyers By Device, 2011-2017 [TABLE]

In 2013, 79.4 million US consumers, amounting to 51% of digital buyers, will purchase online using a mobile device.