Online Behavior
Demographics Of Online Price Comparers For Big Ticket Purchases, May 2013 [TABLE]
Two-thirds of US internet users ages 50 to 69 agreed “strongly” with the statement, “When making a big or expensive purchase, I search online to compare prices across stores or retailers.”
Read MoreDemographics Of Brand-Sponsored Online Contest Participants, August 2013 [CHART]
52% of American female internet users say they’ve entered an online contest or sweepstakes sponsored by a brand or product.
Read MoreUS Mobile Phone Gamer Share By Phone Type, 2011-2017 [CHART]
Feature phones account for significantly less mobile gaming: Just 17.7% of all mobile phone gamers this year will have a feature phone.
Read MoreUS Smart Phone Gamers, 2011-2017 [TABLE]
eMarketer estimates 103.6 million smartphone users will play games at least monthly this year, up 23.7% over 2012.
Read MoreUS Online & Mobile Phone Gamers, 2013 & 2017 [CHART]
Nearly 126 million people in the US will play a game on their mobile phone at least once a month.
Read MoreUS Newspaper Subscribers vs. Mobile News Consumers By Age, Q1 2012 & Q1 2013 [TABLE]
Between July 2012 and 2013 and found that the average number of logins to news apps per user rose by 39% year over year.
Read MoreMobile News Consumption By Age, Q1 2013 [TABLE]
The 35-to-44 age group showed the highest incidence of reading news on their smartphones, at 73% of users.
Read MoreUS Online Buyers Who Notice Retargeted Ads, April 2013 [CHART]
Nearly three out of five US online buyers said they had noticed ads for products they looked up on other sites.
Read MoreNumber Of Sites Used To Research Online Purchases, April 2013 [CHART]
While 34% said they only visited one site to research their last purchase, half had gone to two or more sites, which also means they took their time before buying.
Read MoreFortune 500 CEOs' Social Media Presence, May 2012 vs. May 2013 [CHART]
Only 32% of the CEOs have a presence on at least one of the major social networks .
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