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Online Behavior

Transformation Of B2B Commerce, September 2013 [CHART]

B2B commerce is shifting offline to online and self-service, say 57% of B2B vendors from the US and Europe.

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Brand Discovery Among Social Media Brand Fans, September 2013 [CHART]

Among social networkers who engage with brands on social media, 41% say they typically discover or find out about new products, brands or services by seeing ads on social networks.

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Online Radio Reach & Consumption, September 2013 [CHART]

53% of online Americans aged 12 and up listen to online radio, including personalized radio (39%), live streaming (27%) and on-demand music (18%) services.

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Demographics Of Americans By Internet Adoption, May 2013 [CHART]

85% of American adults use the internet as of May 2013, representing a new high point for internet adoption.

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Mobile Behavior Absent A Call Button In Search Results, September 2013 [CHART]

7 in 10 smart phone users in the US claim to have used click-to-call to connect with a business directly from the search engine results page.

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Mobile Advertising Benchmarks, September 2013 [CHART]

Mobile ads are indeed effective in influencing consumers’ brand perceptions.

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Demographics Of Smart Phone Location-Based Services Users, May 2013 [TABLE]

12% of smart phone owners—as opposed to social media users—actively checked in at locations.

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Demographics Of Location-Based Services Social Media Users, May 2013 [TABLE]

Three out of 10 US male and female social media users had their accounts set up to include their locations in their posts.

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Breaking Bad's Story Sync, Auto-Refreshes & Colin Kaepernick's Favorite Tweets – Beyond Social Media Show [VIDEO]

Topics on episode 18 of the Beyond Social Media Show: Breaking Bad’s story sync; Century 21’s Breaking Bad Craigslist ad; Colin Kaepernick’s favorite tweets & social television.

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Reasons Mobile Users Share Personal Info With A Brand, September 2013 [CHART]

43% of respondents are willing to share their location information with companies via their mobile device.

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