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Online Behavior

Blue Instagram Photos Attract More Likes [INFOGRAPHIC]

Instagram photos with blue as the main color got the most likes.

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Senior US Marketing Pros Who Employ Video Marketing, 2011-2013 [CHART]

93% of marketers had used video for online marketing, sales or communications purposes at some point during 2013, up from 81% in 2012.

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Global Opinions On Privacy, 2013 [CHART]

Americans and China hold opposite opinions about location, purchases and website visits.

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How Americans Protect Their Online Privacy, 2012 & 2013 [CHART]

90% of US internet users have taken action to protect their online privacy this year.

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Social Media Referral Traffic Trends, September 2012-September 2013 [CHART]

Facebook referred 2.77% of total traffic to Shareaholic’s publisher network from mobile users alone in September.

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Top 10 American Multi-Platform Properties In September, 2013 [CHART]

comScore has publicly released its list of top “multi-platform properties,” which measure a property’s total digital population, including smartphone and tablet visitors.

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How Facebook Users Interact With News Posts, September 2013 [TABLE]

Only about one-third of Facebook users turned to the site for breaking news.

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Reasons Americans Use Facebook, September 2013 [CHART]

Nearly 80% of Facebook users interact with news stories while performing other actions.

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Mobile WiFi Users Preferred Device & Method To Research & Purchase Retail Products [CHART]

Just 14% of shoppers preferred to research in-store, with the rest using laptops and mobile devices.

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Types Of Mobile Retail Ads Most Likely To Be Clicked, March 2013 [CHART]

One-third of tablet owners and nearly one-quarter of smartphone owners were most likely to click on ads that were locally relevant to them.

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