Online Behavior Archives - Page 210 of 499

Most Important Areas Of Online Marketing Focus, 2012-2014 [CHART]

In 2012, big data wasn’t even in the picture. By 2013, the first year the response was an option, more than one-third of marketers chose it.

Most Effective Online Video Distribution Channels, March 2014 [CHART]

2 in 3 marketing and sales decision-makers and practitioners from around the world using video marketing are planning to increase their spending on the medium over the next year.

Most Common Purchases On Mobile Phones, Tablets & PCs, March 2014 [TABLE]

The vast majority of mobile phone and tablet owners have purchased products and services on their devices.

Millennial & GenX Multiscreeners' Attitudes Toward Ads, March 2014 [CHART]

Respondents are most likely to have noticed and be receptive to TV ads with links to brands’ websites and to TV ads promoting brands’ mobile applications.

CMO Adoption Of Key Digital Marketing Capabilities, March 2014 [CHART]

Despite current low take-up, roughly 7 in 10 or more CMOs plan implementation of these capabilities in the next 3-5 years.

Streaming Video Sites UK Residents Use, February 2013-February 2014 [TABLE]

While physical video sales dropped in the United Kingdom in 2013, digital video saw a rise of over 40%.

Millennials' & Xers' Multiscreen Use, March 2014 [CHART]

For young (16-44) multi-screeners in the US, 59% of screen time is spent exclusively with a single device, while the rest is simultaneous screen use.

When Smart Phone Users Check Email, March 2014 [CHART]

For half of smartphone owners aged 18-39, their phone has become the primary device on which they open their emails.

Brands' Top Challenges Using Twitter, March 2014 [CHART]

While measuring ROI is a challenge, 65% of those surveyed agree that Twitter is an effective marketing tool. Still, close to one-third are undecided.