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Online Behavior

B2B Technology Buying Cycle [INFOGRAPHIC]

This infographic from Scribewise illustrates the B2B technology buying cycle. 

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iPhone Use Rates By State [MAP]

Map: iPhone Usage Rate By State

This infographic illustrates how state-by-state iPhone usage rates correlates with education level and population density. Read more at Chitka.

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Email Marketing Benchmarks, 2012 & 2017 [CHART]

Chart: Email Marketing Benchmarks - 2012 & 2017

The world of email marketing has changed pretty significantly over the past five years. Where desktop clients like Outlook were once a more important delivery medium, readers of email are now in the thrall of mobile clients and webmail services like Gmail.

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LinkedIn Tips & Tricks [INFOGRAPHIC]

Infographic: LinkedIn Tips & Tricks

This infographic from Onstride Financial illustrates some tips and tricks for optimizing your LinkedIn profile.

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Black & Hispanic Mobile Audio Streaming [CHART]

Chart: Black & Hispanic Audio Streaming Smartphones

81% of Black adults and 91% of Hispanic adults using smartphones on a weekly basis as of Q4 2016, these devices are increasingly being used for streaming.

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Where Consumers Conduct Product Research Online [CHART]

Chart: Where Consumers Conduct Product Research Online

More respondents turn to Google (85%) than to Amazon (72%) to help them find product ideas and information before making a purchase.

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Attitudes Toward Twitter's Increased Character Count [TABLE]

Table: Attitudes Toward The Icrease Of Twitter's Character Count

41% of respondents ages 18 to 29 having at least a somewhat positive reaction to the change, and just 14% expressing reservations.

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Teens' Preferred Social Media Channels, 2015-2017 [TABLE]

Table: Teens' Preferred Social Media Channels

Nearly half of US teens say they prefer Snapchat over other social media sites, including Instagram, Twitter and Facebook.

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Multitainment Activities [CHART]

Chart: Multitainment Activities

Many people use another device, primarily a smartphone, while simultaneously watching TV.

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Most Popular Netflix Features [CHART]

Chart: Most Popular Netflix Features

More than 85% of cord-cutters said that pay TV services were too expensive, and that cost was one of the main reasons they chose to cancel their cable or satellite service.

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