Online Behavior
Tablet Magazine Ad Recall, July 2014 [TABLE]
When asked about a specific ad, 52% of tablet magazine readers recalled seeing (or Noted) the ad.
Read MoreConsumer Trust In Online Customer Reviews, July 2014 [CHART]
92% of respondents will use a local business if it has a 4-star rating.
Read MoreConsumer Use Of Online Customer Reviews For Local Businesses, July 2014 [CHART]
88% of respondents claimed to regularly (39%) or occasionally (49%) read online reviews to determine the quality of a local business.
Read MoreDemographics Of Online Daters, June 2014 [TABLE]
Just over one-fifth of US internet users had used an online dating site or mobile app, and only 6% admitted to currently using one.
Read MoreDaily Online Video Consumption By Content Type, 2010-2013 [TABLE]
More people are gravitating toward full-length video content as opposed to shorter clips.
Read MoreGlobal Netflix Subscribers By Subscription Type, Q1 2012-Q1 2014 [TABLE]
For Q1 2014, Netflix reported 34.38 million US streaming subscribers, a 23.2% increase from its prior-year figure of 27.91 million.
Read MoreTop 10 Most Popular Smart Phone Apps, May 2014 [CHART]
Instagram in May reached 32% of US smartphone mobile media users aged 18 and older who use iOS and Android platforms.
Read MoreUse Of Apps In-Store By Age Group, July 2014 [CHART]
Overall, 41% of consumers reported using mobile applications while shopping in stores.
Read MoreGlobal Ad Spending Per Person By Country, 2012-2018 [TABLE]
On a country-by-country basis, the US is by far the leader in total media ad spending.
Read MoreMedia Multitaskers By Age & Gender, July 2014 [CHART]
Some 43% of US adults are media multitaskers who regularly go online while watching TV.
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