Online Behavior
Online Platforms For Which People Are Concerned About Privacy, June 2014 [CHART]
Among the US adult internet users polled, 66% said they were concerned about their privacy on social networks such as Facebookâthe top response.
Read MoreMobile Share Of eCommerce Spending, Q2 2010-Q2 2014 [CHART]
Mobile commerce spending grew by 47% year-over-year in Q2, buoyed by a 75% gain in tablet spend (as opposed to a 29% rise in smartphone commerce).
Read MoreMobile Ad Response By Gender, August 2014 [CHART]
Men respond more to ads in mobile browsers, while women are more likely to swipe or click on in-app ads.
Read MoreThe Past & Future Employee [INFOGRAPHIC]
This visual was taken from Jacob Morgan’s new book, The Future of Work: Attract New Talent, Build Better Leaders, and Create a Competitive Organization.
Read MoreUs Online Ad Revenue Share By Company, 2012-2016 [TABLE]
Facebook’s share of the US digital display market rose from 14.8% in 2012 and is projected to hit 21.5% this year.
Read MoreUS Tumblr Users By Age, 2013-2018 [TABLE]
Tumblr’s users are highly concentrated among internet users in the 18-to-24 and 25-to-34 age groups, which represent 52.2% of active users.
Read MoreSmart Phone Penetration In Top 15 Local Markets, May 2014 [CHART]
Smart phone adoption stood at 72% of Americans mobile subscribers aged 13 and older in May.
Read MoreTypes Of Branded Videos Marketers Publish, June 2014 [CHART]
33% of marketers produced how-to, tutorials or instructional videos.
Read MoreAttitudes Toward Branded Videos, June 2014 [CHART]
Branded video ad views hit 2.89 billion in Q2 2014, up from 2.48 billion in Q1 2014 and 1.92 billion in Q2 2013.
Read MoreInfluence Of Word Of Mouth & Reviews On Female Empty-Nesters, August 2014 [TABLE]
Female Empty Nesters are prone to seeking out reviews online and offline and are strongly influenced by what they find.
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