Online Behavior
The Biggest Holiday Shopping Days [INFOGRAPHIC]
Nearly half (46 percent) of shoppers ended up buying in-store in 2013, up from just 35 percent in 2011.
Read MoreShare Of Video Interactions By Social Network [CHART]
The share of video interactions increased for Facebook and decreased for YouTube.
Read MoreShare Of Video Posts By Social Network [VIDEO]
The recent trend is clearly showing that content marketers are directly uploading video content to Facebook, meaning that Facebook is retaining the traffic at the expense of YouTube.
Read More10 Marketing Trends For 2015 [INFOGRAPHIC]
This infographic from Wheelhouse Advisors makes 10 marketing predictions for 2015.
Read MoreUS Retail & eTail eCommerce Holiday Season Sales, 2012-2014 [TABLE]
eTailers have begun to test beacons in-store.
Read MoreUS Retail eCommerce Holiday Season Sales, 2012-2014 [CHART]
eMarketer projects that US retail sales will increase 5.0% in the core holiday season of November and December in 2014.
Read MorePurchase Considerations For Smart Watches By Select Countries, August 2014 [TABLE]
Price was the top criteria when it came to purchasing a smart watch among smartphone users in the UK, US, Germany and South Korea.
Read MoreMarketers' Perceptions Of Customers' Attitudes Toward Customer-Centricity, September 2014 [CHART]
The attributes that best define customer centricity are a senior management team committed to understanding the customer, functional alignment in support of a holistic customer experience strategy and a corporate culture that prioritizes customer satisfaction.
Read MoreChange In Ad Spending By Medium, Q2 2014 & H1 2014 [CHART]
US ad spending inched up by 0.7% year-over-year in the second quarter to reach $35.6 billion, dragging down the growth rate for first-half expenditures to 3.1%.
Read MoreMobile App Consumption Increases By Category, 2013-2014 [CHART]
The overall amount of time spent with mobile applications grew by 21% between August 2013 and last month.
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