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Online Behavior

Frequency Of Sharing Videos [INFOGRAPHIC]

Frequency Of Sharing Videos Infographic: Of the 17.9% who are sharing videos at least once a week, 8.6% are sharing daily.

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Global YouTube Video Views [INFOGRAPHIC]

Global YouTube Video Views Infographic: Less than 25% of video views worldwide are watched on YouTube.

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Twitter Engagement Rates By Day Of The Week, 2013 [CHART]

What’s the best time of day, day of the week, and month of the year to tweet?

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Instagram Users By Age, September 2014 [CHART]

1 in 5 internet users around the world aged 16-64 have an Instagram account as of Q2 2014

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Influential Ad Channels Over Parents' In-Store CPG Decisions, September 2014 [CHART]

Digital circulars have more of an influence on parents’ in-store food and beverage product decisions than a variety of other advertising types.

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Influences Over Consumers' Purchase Decisions, November 2014 [CHART]

Word-of-mouth tops online reviews and traditional advertising as the top influencer of purchase decisions.

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Global Video Ad Shares By Social Channel, November 2014 [CHART]

59.4% of video ad shares occur on Facebook, with that figure slightly higher for the US.

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Why Consumers Go Online, November 2014 [TABLE]

There are 4 primary reasons why consumers go online: interpersonal connections; self-expression; exploration; and convenience.

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Global Netflix Hours Streamed Per Month Per Subscriber, 2011-2014 [CHART]

US Netflix subscribers’ total streaming hours have almost tripled from 1.8 billion in Q4 2011 to 5.1 billion in Q2 2014

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Consumers Response To Irrelevant Brand Messages, September 2014 [CHART]

Two-thirds of consumers said they have unsubscribed from a company’s email list after it sent them irrelevant information or products.

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