Online Behavior
Top 8 Reasons Americans Engage In Online Activism, November 2014 [CHART]
Among Americans who made a donation in the past 12 months, more gave online (27%) than via regular mail (23%),
Read MorePay TV & Broadband Trends, Q3 2014 [CHART]
The largest pay-TV providers – representing about 95% of the market – shed roughly 150,000 subscribers in Q3,
Read MoreGrowth In Time Spent On Mobile Web & Apps, Q1 vs Q3 2014 [CHART]
Americans spent almost 3 hours per day with mobile apps and the mobile web during Q3 2014.
Read MoreChanging Role Of Online Channels Within The Purchase Journey, October 2014 [TABLE]
Few digital shoppers in developed countries feel that social media will play an increased role in their shopping journeys over the next 3 years.
Read MoreNewspapers' Online Reach By Demographic, August 2014 [CHART]
Newspapers’ digital audience grew to 164 million unique visitors (aged 18+) in August 2014.
Read MoreCompanies That Connect With Mobile Users Across Channels, June 2014 [CHART]
43% of respondents could track those who saw a mobile ad across online and offline channels with limitations.
Read MoreAmazon.com Search Click-Through Rates By Position, November 2014 [CHART]
There is only a 19.7% chance that Amazon.com shoppers would view the second page of search results.
Read MoreDemographics Of American Broadband Users, 2013 [CHART]
74.4% of American households reported using the internet (most commonly via a cable modem – 42.8%) and 73.4% a high-speed connection.
Read MoreAmericans' Use Of Communication Devices By Age Group, November 2014 [CHART]
Americans under the age of 50 said that texting was the form of communication they most frequently used.
Read MoreBenchmarks: Mobile Commerce By Traffic Source, Q2 2014 [TABLE]
Direct-to-site customers represent the most valuable mobile commerce traffic segment.
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