Online Behavior
Share Of Companies Marketing via Social Media, 2013-2016 [CHART]
Nearly nine in 10 US marketers are using social media marketing.
Read MoreUS Online Video Viewers, 2013-2018 [TABLE]
Yes, some consumers are cutting the cord, but they’re in the low single digits percentagewise.
Read MoreUS Teens' Preferred Social Networks, October 2014 [CHART]
Teens continue to gravitate to Instagram and away from Facebook.
Read MoreTop Methods For Marketing To Existing Customers, October 2014 [CHART]
The most common activity is customer and/or user group events, performed by 61% of respondents.
Read MoreSocial Login Use By Network, 2012-2014 [CHART]
After having closed the social login share gap with Facebook to less than 5% points in Q1, Google now sites 12% points back.
Read MoreHow Shopping Apps Can Improve, October 2014 [CHART]
Asked to identify the top-3 of 11 areas of improvement, 44% of mobile device owners (smartphones and tablets) cited unique savings or discounts.
Read MorePrimary Mobile Channels Through Which NFL Fans Share Content, September 2014 [CHART]
54% of fans accessed NFL content on their mobile devices.
Read MoreFootball Fans' Game Day Mobile Frequency, September 2014 [CHART]
71% of US football fans ages 18 to 74 engaged with their mobile devices on game days.
Read MoreUS Tablet Users & Penetration, 2013-2018 [CHART]
147.1 million people in the US will use a tablet of any kind at least monthly this year.
Read MoreUS iPad Users & Penetration, 2013-2018 [TABLE]
Growth in the number of US iPad users was still nearly 30% last year, but this will plummet to 5.7% this year and continue dropping—quickly—through 2018.
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