Online Behavior
Content Sharing Activities By Category, Q3 2014 [CHART]
Business and Finance content sees above-average sharing on desktops (+24%).
Read MoreFemales' Attitudes Toward Pro-Woman Ads, October 2014 [TABLE]
A slight majority of women have bought a product because they liked how the brand and its advertising portray women.
Read MoreHow People Respond To Shopping Problems In Mobile Apps, October 2014 [CHART]
Asked what they do when they struggle using a mobile app for shopping, 51% close the app and abandon their shopping cart.
Read MoreMillennial Voters Reliance On Mobile For News, October 2014 [CHART]
Some 53% of Millennials (18-34) agree that their primary source of news and information is their smartphone or tablet.
Read MoreUS eBanking Use & Penetration, 2013-2018 [TABLE]
This year, 129.0 million adults in the country will access their bank, credit union, credit card or brokerage account via any device at least monthly.
Read MoreBanking Channel Use By Frequency, September 2014 [TABLE]
45% of US internet users said they used online banking once a week.
Read MoreSMB Decision-Makers' Data Breach Plans, October 2014 [CHART]
Though nearly 80% of SMB execs were confident in the security of sensitive data, they don’t necessarily have a plan if something goes wrong.
Read MoreSMB Decision-Makers' Concern Over Cybercrime, October 2014 [CHART]
41% of SMB owners and decision-makers were extremely or very concerned about cybercrime.
Read MoreUS Search Ad Click Share By Ad Position & Device, Q2 2014 [CHART]
eMarketer expects 129.0 million US smartphone users to search via mobile browser or app on their phones this year.
Read MoreUS Paid Search CTR By Ad Position & Device, Q2 2014 [TABLE]
CTRs were better for first-position paid search ads run in the US on smartphones, tablets and desktops, with respective rates of 4.9%, 4.3% and 3.2%.
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