Online Behavior
Wearables People Intend To Buy By Demographic, October 2014 [TABLE]
While 19% of respondents overall planned to buy wearable fitness monitors, this jumped to 31% among 18- to 34-year-olds.
Read MoreConnected Devices People Want To Buy, October 2014 [CHART]
Nearly one-fifth of US internet users intended to purchase a wearable device within the next 12 months.
Read MoreHow People Use Mobile For Holiday Shopping By Age, December 2014 [TABLE]
Just like throughout the year, mobile devices are far more useful for checking prices than charging purchases during the holidays.
Read MoreTop Factors Affecting B2B Customer Experience, November 2014 [CHART]
The vast majority (86%) of B2B marketers and executives see customer experience as extremely critical to an organization’s growth.
Read MoreUS Smartphone Penetration Growth, 2012-2014 [CHART]
72% of mobile subscribers aged 13 and older owned a smartphone during the 3-month average period ending in September.
Read MoreEmail Marketing vs Social Media Marketing [INFOGRAPHIC]
This infographic illustrates the effectiveness of social media marketing versus email marketing.
Read MoreTop Trending Searches At Google For 2014 [TABLE]
The death in August of Robin Williams made the actor the top trending search term of 2014 both in the US and globally.
Read MoreTop Drivers of Online Brand Ad Spending, December 2014 [CHART]
Marketers are shifting their digital campaigns from direct response to brand advertising.
Read MoreHow People Discover Information Online, December 2014 [CHART]
Organic search remains the leading method by which US adults find online information and websites.
Read MoreConsumer Willingness To Pay For New TV Programming, December 2014 [CHART]
Consumers seem willing to pay extra to add OTT to a basic internet + pay-TV package.
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