Online Behavior
Device Ownership Among American Kids, October 2014 [CHART]
The majority of US children and teens under 18 have access to some sort of digital device.
Read MorePreferred Channel For Customer Service Inquiries, September 2014 [TABLE]
Social networks were hardly ever the preferred channel for making customer service inquiries.
Read MoreTop 7 Reasons People Use Social Customer Service, September 2014 [CHART]
23% of US internet users have used social media for customer services purposes at some point.
Read MorePersonalization's Effect On ROI, December 2014 [CHART]
Almost 6 in 10 company marketers agree that the ability to personalize content is fundamental to their online strategy.
Read MoreDark Social Sharing By Content Type, December 2014 [CHART]
Some 84% of global online consumers aged 16 and older report sharing content online.
Read MoreOnline Consumer Reviews' Influence Over Purchases, December 2014 [CHART]
Almost 8 in 10 American adults read online consumer reviews for product and services before making a purchase.
Read MoreMost Popular TV Networks & Services, December 2014 [TABLE]
Netflix is among the top-3 “cool” networks or services for a leading 26% of TV viewers aged 18-49.
Read MoreInfluence Of Personalization On Channel Conversion Rates, November 2014 [CHART]
32% of global company marketers say they have experienced a major lift in search engine marketing conversion rates since implementing personalization.
Read MoreApp Push Message Click Rates, November 2014 [CHART]
App push messages sent during the week have on average 66% higher click-through rates than those sent on the weekend.
Read MoreTypes Of Data Small Businesses Use, November 2014 [CHART]
Almost 8 in 10 small businesses surveyed are using data to make smarter decisions and another 8% wish they were.
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