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Online Behavior

Types Of Information Health Self-Trackers Monitor, December 2014 [CHART]

31% identified themselves as Self-Trackers—those who monitor health via apps, smart watches, wearable fitness trackers and/or websites.

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Most Socially-Shared Content By Type [INFOGRAPHIC]

Infographic - Most Socially-Shared Content

This infographic by looks at the most popular types of content shared on social media based on sharing data from 220,000 articles from 11 vertical industries.

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Trends That Will Affect Marketers By 2020, February 2015 [CHART]

Business owners will increasingly treat marketing as a revenue driver in the next 3-5 years.

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Top Factors For B2B Marketers' Digital Initiatives, February 2015 [CHART]

87% of B2B marketers say understanding the customer buying journey will be important for their digital marketing initiatives over the next 3 years.

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Top Service Provider Changes People Make When They Move, February 2015 [CHART]

The most popular reasons for moving are to have more space (22%), be in a new neighborhood (18%) and be closer to family (18%).

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How Marketers' Are Using Insights Gleaned From Data, January 2015 [CHART]

Almost half of marketers report significant pressure to be more data-driven in their efforts.

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Global Smart Phone In-Car App Sales, 2015 & 2020 [CHART]

Apple CarPlay for iPhones sales are expected to surge 2,550% worldwide between 2015 and 2020, from 1.4 million units sold to 37.1 million.

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Super Bowl Advertising Has Jumped The Shark

With rising advertising rates and diminishing returns, can we all agree now that Super Bowl advertising has jumped the shark?

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US Snapchat Users By Age, Q3 2014 [CHART]

22% of 16-to-24-year-old US internet users had accessed Snapchat within the past month via any device.

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Demographics Of Snapchat Fans, August 2014 [CHART]

18- to 29-year-olds accounted for 71% of US internet users who had accessed Snapchat in the past 30 days.

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