Mobile Marketing
Best Social Channels For Distributing B2B Content, August 2014 [TABLE]
Fully 94% of business-to-business (B2B) marketers in North America said they used LinkedIn to distribute content.
Read MoreMobile Downloads & In-App Revenues, 2013-2016 [TABLE]
Ebook sales will reach $4.25 billion in 2015, accounting for 43.3% of US mobile download and in-app revenues in 2015.
Read MoreMobile Game Revenues By Venue, 2013-2016 [TABLE]
Mobile content revenues in the US will total $9.82 billion in 2015, a 10.3% increase from 2014.
Read MoreMobile Game Revenues, 2013-2016 [CHART]
US mobile game revenues—including both downloads and in-app purchases—will grow 16.5% this year to reach $3.04 billion.
Read MoreConsumer Attitudes Toward mCommerce, February 2015 [CHART]
Almost 6 in 10 online shoppers surveyed by PwC agree that they’re happy to receive offers or coupons via their mobile phone.
Read MoreMobile App Use By Time Of Day, January 2015 [CHART]
US mobile application usage peaks at 8PM and drops sharply until roughly 4AM.
Read MoreMobile App Users' Attitudes Toward Personal Cloud Storage, October 2014 [CHART]
70.7% of US mobile device owners said they would stop using an app if they found out it had uploaded or stored personal information or contacts without permission.
Read MoreImportance Of Data Use Transparency By Apps, 2013 vs 2014 [CHART]
It’s become more important than ever for apps to clearly state how they will use consumers’ data.
Read MoreTravel Brand Video Engagement Rates On Social Channels, August 2014 [CHART]
Among this range of new video-sharing networks, travel marketer interest is gravitating toward Instagram.
Read MoreHow People Share The Videos They Create, August 2014 [CHART]
Nearly 30% of US internet users who shared digital videos they created said they used Instagram.
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