Mobile Marketing
Preferred Digital Wallet Provider By Generation, Q4 2011 [TABLE]
US consumers who expressed interest in using a digital wallet overwhelmingly selected their primary bank as their preferred digital wallet provider.
Read MoreBenefits Of Using Mobile Wallets In-Store, March 2012 [CHART]
Convenience was the top reason US consumers said they would be interested in using a mobile wallet.
Read MoreBeyond Social Media: Social Democracy & Newspaper Paywalls [PODCAST]
This week’s highlights of social use during the election, the corporate reputation list, and newspaper paywalls.
Read MoreScouting Online Sports Fans [INFOGRAPHIC]
This infographic by Burst Media is based on a small sample of about 530 fans, so take it with some salt but it’s interesting nonetheless.
Read MoreMobile Politics [INFOGRAPHIC]
Mobile political fundraising platform Payvia created this infographic breaking down some of the numbers from the 2012 presidential campaign.
Read MoreOur Love/Hate Relationship With Email [INFOGRAPHIC]
Education portal master-degree-online.com compiled a gazillion statistics to demonstrate our ambivalent relationship with email in this infographic.
Read MoreObama's Victory Tweet Most Popular Ever [PIC]
President Barack Obama’s celebratory tweet after winning the U.S. election surpassed 500,000 retweets, making it the most retweeted post of all time.
Read MoreMost Effective Types Of Content For Marketing, August 2012 [CHART]
The most effective type of content marketing is email newsletters, cited by half of in-house marketer respondents.
Read MoreTV Viewing Tablet Activities, April 2012 [CHART]
Younger tablet owners were most likely to use the devices to watch TV, with more than half of owners under 35 doing so at least weekly, vs. 19% of those 55+.
Read MoreTablet TV's Effect On Traditional TV Viewing By Age, Spring 2012 [CHART]
About half of tablet TV viewers of all ages told market researcher The Diffusion Group they were watching the same amount of regular TV as before.
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