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Mobile Marketing

Libraries & eBooks [INFOGRAPHIC]

Screenshot: Search Behavior During Breaking News: Haiti Earthquake

This infographic by TeachingDegree.org looks at whether libraries and eBooks can coexist.

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Physicians' On-The-Job Technology Use, March 2012 [CHART]

55% of US physicians used a mobile device for learning and 67% used one for encyclopedic knowledge.

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Digital Physicians, March 2012 [CHART]

In March 2012, 70% of US physicians used a smartphone as part of their medical practice.

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American Tablet Owners By OS, July 2011 & August 2012 [CHART]

By August 2012, the percentage of iOS tablet owners dwindled down to 52%, as Android gathered steam and gained 48% share among tablet owners.

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Global Tablet Shipments By OS, 2011-2016 [CHART]

IDC forecasted iOS devices to make up 61% of tablet shipments in 2013. Android will make up about 33%, with Windows squeaking by with 6%.

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Global Tablet Shipments By Vendor, Q3 2011 & Q3 2012 [CHART]

The worldwide tablet market grew nearly 7% over the second quarter of 2012. Android sales skyrocketed, while Apple lost share.

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mCommerce Comfort By Price Range, Q3 2011 vs Q3 2012 [CHART]

Mobile owners are becoming more comfortable spending larger amounts when purchasing from their device.

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Data For Deals: Mobile Users Openness To Sharing, November 2012 [CHART]

Fully 88% of American mobile users will provide some level of personal information over their devices in exchange for offers that are valuable to them.

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Cyber Monday, 2012 [INFOGRAPHIC]

Cyber Monday mobile purchases nearly double from 2011.

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Digital Politics [INFOGRAPHIC]

This infographic from Pew Internet & American Life summarizes their research on the use of the Internet for politics.

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