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Mobile Marketing

Customer Loyalty In The Age Of Showrooming [PRESENTATION]

This presentation by faberNovel looks at strategies for bricks and mortar retailers to fight online competition.

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Mobile Accounts For More Than 50% Of Amazon's Holiday Shoppers [SCREENSHOT]

Amazon reports that more than 50 percent of its customers shopped via mobile over the holidays.

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10 Most Popular e-Strategy Trends Posts Of 2012 [LIST]

The ten most popular posts this year at e-Strategy Trends, based on the number of page views.

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Christmas 2012 Apple App Downloads & Revenues [CHART]

Apple’s App Store downloads increased 87 percent on Christmas Day compared to the December 2012 average.

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Christmas Mobile Activations [CHART]

Christmas Day turned out to be a huge boost to the mobile device market.

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Optimization Of Mobile Efforts [CHART]

Marketers’ current optimization practices for mobile marketing efforts.

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How Mobile Changed Customer Behavior [CHART]

Marketers’ opinions about customer behavior, and how the adoption of mobile devices has possibly changed the way they arrive at conversion.

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Understanding Of Customer Mobile Adoption [CHART]

Mobile marketing may be a rapidly growing tactic, but marketers’ understanding of customer mobile adoption is still fairly immature when compared to other tactics.

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US Technology Adoption By Platform, 2010-2016 [CHART]

The overall online penetration rate in the U.S. has stabilized at 79 percent.

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92% Of Consumers Share Mobile Video Clips [PIC]

63 percent of digital video screening on mobile phones does not happen on-the-go, but rather at home.

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