Mobile Marketing
2018 Marketing Trends [CHART]
One-third of ad and marketing execs said social messaging would sway their efforts in 2018, making it the top choice among survey respondents.
Read MoreTop Small Business Marketing Channels [CHART]
Despite potential financial restrictions, marketing remains a priority for small business decision-makers.
Read MoreFrequency Of Health & Fitness App Use [CHART]
Smartphones are maligned for many things, but they might actually be helping improve the health of at least some users.
Read MoreBiometric Device Shipment Growth, 2016-2020 [TABLE]
Nearly two-thirds of smartphones shipped worldwide this year will feature some sort of biometric capability. By 2019, it is estimated all smartphones worldwide will ship with biometric technology embedded in them.
Read MoreTop Channels For Female Social Influencers [CHART]
Influencer-focused content marketing company Collective Bias polled its stable of largely female influencers to get a sense of their preferred social networks.
Read MoreSocial Media Channels That Drive B2B Leads & Generate Revenue [CHART]
B2B marketers appear to be relying on a few key social media channels, with LinkedIn (89%), Twitter (86%) and Facebook (82%) closely bunched at the top.
Read MoreContent Types That Drive B2B Leads & Generate Revenue [CHART]
Blogs and videos top the list of content types produced by US B2B marketers, each being used by 82% of respondents.
Read MoreConsumer Awareness Of Travel Sharing Economy Services [CHART]
As American adults become more familiar with sharing economy services for travel booking, they’re becoming increasingly likely to use them.
Read MoreGamers Favorite Mobile App Categories By Gender [TABLE]
Jun Group’s survey found that a slightly higher percentage of females named games as their favorite type of mobile app than did males.
Read MoreFrequency Of Mobile Gaming By Gender [CHART]
New data suggests that females are playing mobile games at a higher frequency than males in the US.
Read More