Mobile Marketing
US Smart Phone Share By OS, 2011-2014 [CHART]
eMarketer estimates there will be 140 million smartphone users in the US by the end of this year, up from 121.4 million last year and set to reach 159.9 million by 2014.
Read MoreMost Desirable Future TV/Video Services & Options, September 2013 [CHART]
A leading 10.7% share of TV viewers from around the world said they want their future TV experience to be free of ads.
Read MorePopular Second Screen Activities For TV Viewers, September 2013 [CHART]
1 in every 4 TV viewers surveyed across a range of countries is using a second screen to watch 2 or more programs, live events, or shows at the same time.
Read MoremCommerce Sales By Device, 2011-2017 [TABLE]
eMarketer predicts, tablet retail mCommerce sales will hit $26.05 billion, or 62.5% of US retail mCommerce sales overall.
Read MoreUS mCommerce Sales, 2011-2017 [CHART]
eMarketer predicts retail mCommerce sales will reach $41.68 billion this year and by 2017, retail sales made on mobile devices will climb to well over $100 billion.
Read MoreTop 10 Smart Phone Applications, Q2 2013 [VIDEO]
Despite having a highly engaged mobile user base, Twitter falls behind Google+ in mobile application popularity around the world.
Read MoreEffectiveness Of B2B Exhibitors Product Information Distribution Methods, August 2013 [CHART]
B2B exhibitors say that their most important objectives for participating in exhibitions are to build brand awareness and identify and reach new customers.
Read MorePrimary Banking Channels By Age, April 2013 [TABLE]
More than three out of five internet-using millennials and seniors alike cited online banking as their primary channel.
Read MoreHow People Use Banking Services, November 2012 [CHART]
Eighty-five percent of banking customers reported visiting a bank branch in the past 12 months, the most out of any category.
Read MoreHow People Access Banking Information, March 2013 [CHART]
An omnichannel approach is being touted as a way to give banks of all types and sizes more flexibility to meet consumers’ constantly evolving preferences.
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