Mobile Marketing
Anonymous National Security Tweeter Outed & Drug Ad Warnings Increase Sales – Beyond Social Media Show [VIDEO]
Topics on episode 22 of the Beyond Social Media Show: White House official Jofi Joseph fired over anonymous Tweets; Pharmaceutical ad warnings increase sales & much more!
Read MoreUS Tablet Adoption Rates By Demographic, September 2013 [CHART]
35% of Americans aged 16 and older now own a tablet.
Read MoreGlobal eCPM Averages, Q1-Q3 2013 [CHART]
Global eCPM averages remained fairly steady on a quarter-over-quarter basis across display, mobile, and video channels, particularly when compared to trends from prior quarters.
Read MoreTop B2C Content Marketing Tactics, 2012 & 2013 [TABLE]
The overwhelming majority of respondents—90%—had used content marketing in 2013, compared with 86% of companies who did so the year before.
Read MoreMonthly Average Video Game Revenue Per User By Game Type, 2012 [CHART]
Although mobile games are a growing category, they also generate less average revenue per user than other forms of gaming.
Read MoreUS Mobile Gaming Revenues By Type, 2011-2017 [CHART]
eMarketer estimates the number of US mobile phone gamers will reach 125.9 million in 2013.
Read MoreFastest-Growing Mobile Apps, Q1-Q3 2013 [CHART]
Vine is the year’s fastest-growing mobile application to-date, with its global audience increasing by an estimated 403% from Q1 through Q3 2013.
Read MoreDemographics Of Mobile Banking Users, July 2013 [TABLE]
35% of respondents banked on their mobile phones, with an equal percentage of both men and women doing so.
Read MoreFrequency With Which US Consumers Visit Their Bank's Website vs. Brand Location, July 2013 [CHART]
Nearly three-quarters of US consumers who owned at least one computer, tablet and smart phone visited a banking website or mobile site more than five times per month.
Read MoreUS Tablet Coupon Users, 2012-2015 [CHART]
The number of tablet coupon users grew dramatically in 2012 as tablet usage crossed over to the mainstream market.
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