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Mobile Marketing

Importance Of Responsive Design [INFOGRAPHIC]

This infographic by SEOcial illustrates 10 key statistics that highlight the importance of responsive design.

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Growth Of mCommerce [INFOGRAPHIC]

This infographic by Judo illustrates the growth of mCommerce.

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Digital Shopping Tools That Most Influence Their Users, December 2013 [TABLE]

At least 8 in 10 respondents are aware of traditional tools such as retailer websites (86%), search engines (84%), and printable coupons (81%), with newer tools such as mobile coupons (59%), shopping apps (54%) coming on strong.

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Computer Activities Now Performed On Tablets, December 2013 [CHART]

55% of respondents who own both devices would consider purchasing a tablet as a replacement for their personal laptop or desktop.

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Smart Phone Users & Downtime, December 2013 [CHART]

42% of respondents strongly agree that they pick up their phones when they have time to kill.

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Branded Mobile Video Content Completion Rates, Q1 – Q3 2013 [CHART]

47.2% of branded videos initiated by users were watched to completion, with that figure highest for auto (79.8%), CPG (65.7%) and telecom (54.4%) advertisers.

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Consumer's Perceived Benefits Of Wearable Tech By Demographic, November 2013 [TABLE]

While 59% of male respondents said they were at least some benefits to the devices, a majority of women said there would be no benefits at all.

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When Americans Will Consider Buying Wearable Tech By Demographic, November 2013 [TABLE]

Hardly anyone has a wearable tech device just yet,—just 3% of US internet users—and signs don’t point to that changing without some major changes.

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US Fraudulent Web Traffic, Q1-Q3 2013 [CHART]

51% of web traffic in the US was deemed to be suspicious in Q3, representing a new high.

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Frequency With Which People Check Their Mobile Bank Statements, October 2013 [TABLE]

53% of Germans checked their mobile bank statement several times a week.

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