Mobile Marketing
Why People Don't Use Mobile Banking, June 2013 [CHART]
A lack of trust in mobile phone security is ranked as the top inhibitor to mobile banking adoption.
Read MoreTV Viewing Via Cable Provider's App Or Website, January 2014 [CHART]
Some 80% of respondents are unaware of TV Everywhere.
Read MoreTop 10 Smart Phone Properties, November 2013 [CHART]
During the 3-month period ending in November 2013, Amazon Sites enjoyed 72.5% reach among the US smartphone audience (mobile browsing and application usage), up from 65.3% the previous month.
Read MoreEmail Open Share, December 2013 [CHART]
51% of email opens occurred on a mobile device during December 2013.
Read MoreMobile Share Of Online Shopping Traffic & Sales, Q4 2013 [CHART]
While smart phones far surpassed tablets in online shopping traffic share (21.3% vs. 12.8%) during the fourth quarter, tablets drove 11.5% of all online sales, compared to 5% for smart phones.
Read MoreWho People Want To Protect Their Smart Phones From, October 2013 [TABLE]
Women were also notably less likely to say they had racy photos on their phones they wanted to keep close tabs on.
Read MoreReasons People Want To Keep Their Smart Phone Data Private By Demographic, October 2013 [TABLE]
Overall, 81.3% of male smart phone users and 80.3% of females said they had reasons for keeping smartphone files private.
Read MoreSocial Media Use By Network, January 2014 [TABLE]
More Americans use multiple social media platforms (42%) than do a single one (36%).
Read MoreChristmas Day Mobile App Downloads Growth, January 2014 [CHART]
Christmas Day app downloads grew by 91% compared to the first 21 days of December, reaching a record-breaking level.
Read MoreSMBs' Most Popular Mobile Social Apps, January 2014 [CHART]
Facebook is the only mobile social application that a majority of SMBs have either used or plan to adopt this year.
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