Mobile Marketing Archives - Page 134 of 322

Video Viewers By Age, December 2013 [CHART]

The adult (18+) TV audience is more than twice as likely to be aged 55 and older (45% share) than it is to be aged 18-34 (21% share).

Suspicious US Web & Mobile Traffic In 2013 [CHART]

A remarkable 61% of US web activity was deemed suspicious during Q4 2013, solidly passing the majority threshold it first attained a quarter earlier.

Pinterest Mobile Referrals, January 2013 – January 2014 [CHART]

Pinterest’s mobile site is referring more traffic to brands, and those visitors are spending more per order.

Devices US Hispanics Use For Daily Local Shopping, Q3 2013 [CHART]

Tablets were Hispanics’ preferred device, with 52.5% of respondents reporting they used them daily for local shopping in Q3 2013.

Retailers Belief In Mobile's Influence Over Consumers’ Purchases, March 2014 [CHART]

Almost half of retailers believe that mobile influences consumers’ purchases more than half of the time.

Coupon Source Preferences By Generation, March 2014 [CHART]

While Millennials (18-36) are more likely than the average coupon user to prefer receiving online and mobile coupons, they’re equally as receptive to newspaper coupons.

Time Spent Online By Device, February 2013-January 2014 [CHART]

Americans spent 46.6% of their total internet time with mobile apps, compared to roughly 45.1% spent accessing the internet from a desktop.

Mobile Behavior By UK Travelers, November 2013 [CHART]

Nearly nine in 10 United Kingdom smart phone owners used their phones to research and plan their vacations.

Auto Ads That Prompted Consumer Research, May 2013 [CHART]

At the start of the purchase path, mobile, tablet and video ads each laid claim to prompting 34% of buyers to start researching vehicles,

Americans' Time Spent Online By Device, February 2013-January 2014 [CHART]

Americans spent 46.6% of their total internet time with mobile apps, compared to roughly 45.1% spent accessing the internet from a desktop.