Mobile Marketing Archives - Page 132 of 322

UK Adults' Average Daily Time Spend With Major Media, 2010-2014 [TABLE]

The average UK adult will spend more than 8.5 hours each day consuming media in 2014.

Instagram Photos With Faces Attract More Likes & Comments [VIDEO]

Georgia Institute of Technology and Yahoo Labs researchers looked at 1.1 million photos on Instagram and found that pictures with human faces are 38 percent more likely to receive likes than photos with no faces.

Average Order Value By Social Referrer, March 2014 [CHART]

Facebook was dominant in terms of social traffic (63% share) – but Polyvore emerged with the highest average order value (AOV).

Suspicious American Ad Traffic By Device, 2013 [CHART]

Over six in every 10 ad impressions served online in the US in Q4 2013 were done so to suspicious, nonhuman agents.

Weekly Time Spent With Various Devices, March 2014 [CHART]

In terms of individual activities, TV is the clear-cut winner: US adults spend more than 27 hours a week watching TV.

Types Of Mobile Video Content, March 2014 [CHART]

About 6 in 10 smrt phone users said they rarely (20.6%) or never (39.7%) watch TV shows, movies, or video content on their device during the average week.

How American Men Research New Brands Of Grooming Products, August 2013 [TABLE]

More than half in the survey said they compared prices when conducting research on a product, and 50% read the details on the item’s package.

US Online Ad Spending Growth By Channel, 2012-2018 [TABLE]

US mobile search ad spending grew 120.8% in 2013, contributing to an overall gain of 122.0% for all mobile ads.

Primary Roles Of Various Channels In Customer Journey, March 2014 [CHART]

Websites were the only channel which more respondents viewed as a closer (42%) than as a greeter (32%) or influencer (21%).

Devices Spaniards Use To Go Online, December 2013 [CHART]

68.9% said they had used the internet for more than 10 years, and 84.4% said they accessed the web several times each day.