Mobile Marketing
Video Viewing On Connected Devices, 2013 vs 2014 [CHART]
Almost half (46%) of TV user households watched video on a portable computer during the past year, with 43% watching video on a smartphone and 35% on a tablet.
Read MoreUK Mobile Users Who Have Favorable Reactions To Advertising, March 2014 [TABLE]
eMarketer estimates that 80.6% of the entire UK population will be mobile phone users in 2014, while a further 41.1% will use tablets.
Read MoreUK Smart Phone Users By OS, 2012-2015 [TABLE]
The number of UK smart phone users who own and use an Android phone at least monthly is expected to total 18.3 million this year.
Read MoreSmart Phone Sales Share In Europe By Country, March 2013 & March 2014 [TABLE]
The Google operating system (OS) claimed a 56.2% share of smart phone sales in Great Britain in the three months leading up to March 2014.
Read MoreHispanic Daily Tablet Users By Generation, March 2014 [CHART]
Hispanic Gen Xers overwhelmingly lead in daily tablet content consumption.
Read MoreMobile Hispanics' Device Ownership, March 2014 [CHART]
Among Hispanics, the millennial generation may lead in smartphone ownership and usage, but it’s the Gen Xers who dominate in daily tablet use.
Read MoreSocial Channels Top Charities & Non-Profits Use, June 2014 [CHART]
Social media use is almost ubiquitous among top charities and non-profits, with 98% using at least one platform.
Read MoreShare Of Online Video Starts By Device, Q1 2013 vs Q1 2014 [CHART]
Smartphones (13.2%) and tablets (12.2%) combined to account for one-quarter of digital video starts in Q1, up from 16.2% a year earlier.
Read MoreConsumer Comfort With Communicating With Brands By Channel, June 2014 [CHART]
93% are comfortable getting contacted from brands and suppliers via email.
Read MoreSocial Networks Play The Game Of Thrones [INFOGRAPHIC]
This infographic from Marketo imagines the social networks playing Game of Thrones.
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