Mobile Behavior
Top Reasons Tablets Are Not A Preferred Online Shopping Device, March 2013 [CHART]
The tablet checkout process has also been a hindrance to greater eCommerce conversion.
Read MoremCommerce Spending Amounts, December 2013 [CHART]
65% of mobile media users across 13 developing and developed markets have used their device to purchase goods or services.
Read MoreMobile Offers Most Likely To Trigger Consumer Action, December 2013 [CHART]
4 in 10 respondents to a recent survey from GE Capital Retail Bank indicated that they would shop more at a retailer if it delivered them offers via mobile.
Read MoreApp User Retention Rate By Notification Opt-In, December 2013 [CHART]
On average, mobile application users who have opted in to push messages have a long-term retention rate that is 92% higher than those who have opted out of the messages.
Read MoreUS Mothers' Smart Phone Activities, 2011 & 2013 [TABLE]
Escapism (39%), social (23%), and shopping (12%) were the most popular functions among mothers glued to their mobiles.
Read MoreFrequency With Which US Mothers Occupy Their Children With Smart Phones, June 2013 [CHART]
More than one-third reported rarely or never allowing their children to use their smartphones.
Read MoreTop 10 Smart Phone Apps, October 2013 [CHART]
With 25.5% reach among adult iOS and Android app users, Instagram ranked as the 10th-largest smartphone application during the 3-month period ending in October 2013.
Read MoreGlobal Mobile Gaming Revenues, 2013 & 2018 [CHART]
Newzoo determined that the market overall would grow by about 162.6% between 2012 and 2016.
Read MoreGlobal Mobile Gaming Revenues By Device Type, 2012, 2013 & 2016 [CHART]
In 2012, tablets accounted for just over 23% of the mobile gaming market, while smartphones boasted a portion of nearly 77%—a 54-percentage-point lead.
Read MoreMobile Shopping & Mobile Offers, December 2013 [TABLE]
61% of respondents have performed at least a single shopping-related task on their mobile phone, and 36% have shopped on their smartphone at some point during the last 3 months.
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