Mobile Behavior
Mobile Sports App User Demographics, August 2014 [CHART]
Sports app fans use these apps more than twice as much as the average app user.
Read MoreGrowth In Time Spent Using Mobile Sports Apps, August 2014 [CHART]
Time spent with sports apps worldwide more than tripled between August 2013 and August 2014, with growth of 210%.
Read MoreMobile Voice Search Activities By Age Group, September 2014 [CHART]
55% and 41% of US teen and adult smartphone users conducted voice search daily, respectively.
Read MoreWhere People Use Virtual Personal Assistants, June 2014 [CHART]
Just over three in 10 Americans consulted a virtual personal assistant while they were on the move.
Read MoreDemographics Of Virtual Personal Assistant Users, June 2014 [CHART]
56% of US adult smart phone users have used a virtual personal assistant.
Read MoreSources Mobile US Hispanics Use To Research Products, August 2014 [CHART]
53% of Hispanic mobile buyers looked for online product reviews on their smartphones and tablets.
Read MoreSearch Advertising Performance: Desktop vs Mobile, Q2 2014 [CHART]
Nearly two-thirds of global marketers polled by Kenshoo in Q2 2014 said mobile search underperformed compared with desktop search campaigns.
Read MoreUS Desktop vs Mobile Search Users, 2014 & 2018 [CHART]
eMarketer estimates that 40.7% of the US population will use a mobile phone to search the internet at least once per month in 2014.
Read MoreHow Consumers Find Coupons, May 2014 [CHART]
Inserts and circulars from Sunday newspapers were the No. 1 source used to find coupons in the past 30 days, cited by 61% of adults who used coupons.
Read MoreAffluents' Mobile Phone Activity By Age Group, November 2013 [CHART]
The big surprise in affluents’ media usage is the way older and younger age groups access media.
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