Mobile Behavior
Most Useful Forms Of Content For Making B2B Online Purchases, August 2014 [CHART]
B2B end-user buyers worldwide were most likely to begin researching work-related purchases on search engines (35%) and manufacturers’ websites (27%).
Read MoreMobile Share Of Organic Search Traffic, 2012-2014 [CHART]
Mobile devices accounted for 38% of North American organic search visits during the third quarter of this year, up from 27% during the year-earlier period.
Read MoreShare of Time Spent Watching Original TV Shows By Device, October 2014 [CHART]
Millennials (18-34) report spending two-thirds of their time watching original TV series on traditional TV.
Read MoreHow People Respond To Shopping Problems In Mobile Apps, October 2014 [CHART]
Asked what they do when they struggle using a mobile app for shopping, 51% close the app and abandon their shopping cart.
Read MoreUS eBanking Use & Penetration, 2013-2018 [TABLE]
This year, 129.0 million adults in the country will access their bank, credit union, credit card or brokerage account via any device at least monthly.
Read MoreBanking Channel Use By Frequency, September 2014 [TABLE]
45% of US internet users said they used online banking once a week.
Read MorePrimary Mobile Channels Through Which NFL Fans Share Content, September 2014 [CHART]
54% of fans accessed NFL content on their mobile devices.
Read MoreFootball Fans' Game Day Mobile Frequency, September 2014 [CHART]
71% of US football fans ages 18 to 74 engaged with their mobile devices on game days.
Read MoreUS Tablet Users & Penetration, 2013-2018 [CHART]
147.1 million people in the US will use a tablet of any kind at least monthly this year.
Read MoreUS iPad Users & Penetration, 2013-2018 [TABLE]
Growth in the number of US iPad users was still nearly 30% last year, but this will plummet to 5.7% this year and continue dropping—quickly—through 2018.
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